The elevated growing box germinated from a collaboration of two brothers: Pieter and Jan Bouterse. They immigrated from Holland to America in the 70ties in search of the ‘American Dream’. Both started a business in this great land of opportunity. Pieter is still the CEO of his company that organizes events in Cleveland Ohio, where growing flowers is an essential aspect his business. Jan started a millwork shop in the Research Triangle Park in North Carolina, working for clients such as Duke University and Glaxo Smith Kline. Their background and skills were perfect for the development of the products offered on this site. The fact that space has been a premium in the Netherlands, and that the Dutch have lived in a ‘green’ environment, is no secret. Thus a product sprung up, that is made in America with European ingenuity, made from wood, a sustainable medium.